Fredrik has spent most of his working life in the yachting business, starting his career at Rutgerson Marine and then working at Selden in Gothenburg. In his time, he has sold rigs and deck equipment to most of the shipyards in Europe.
In 2008, Fredrik joined Najad and was responsible for the Maxi brand, which was part of the Group. It was there that he first worked with Magnus.
Like the rest of the Berthon Sales Group, Fredrik is passionate about yachts.
Fredrik said –
“Although I have worked in the past years in the sporting business, my heart never left yachting. I am a mad keen sailor and I love performance yachts and campaigned my Albin Express for many years when the class was the biggest in Sweden. These days I like to cruise too, except on seriously windy days when the windsurfing boards come out!”
Berthon International MD Sue Grant commented –
“Magnus and his team are doing a fantastic job in Sweden, with their intimate knowledge of the market as well as practical knowledge of all those great Scandinavian brands which Berthon Scandinavia handles and sells both locally and internationally. They are already an integral part of the Berthon team. We are delighted to welcome Fredrik to add to this great team and look forward to the continued growth of Berthon Scandinavia.”